Pledge

Take the 20mph pledge

Join 262 drivers who've committed to safer speeds in residential areas.

Why pledge? Making a public commitment increases the likelihood you'll follow through. Research shows that people who pledge to change behaviour are 3x more likely to actually do it.

Total pledges made

262

Every pledge helps make slowing down feel normal.

Choose your commitments

Select at least one pledge that resonates with you. The more specific your commitment, the more likely you are to follow through.

I'll stick to 20mph in residential areas

Where children play, elderly residents walk, and doors open unexpectedly.

I'll slow down early at crossings and junctions

Giving myself time to spot pedestrians, cyclists, and other hazards.

I'll leave earlier so I'm not rushing

Time pressure is a major cause of speeding. Five minutes earlier = calmer, safer driving.

I'll drive like someone I love is nearby

Because every pedestrian is someone's child, parent, or friend.

Download posters

Your privacy: We only store an anonymized hash of your IP address to prevent duplicate pledges. No personal information is collected.

Heads up: this site is an independent project (not a registered charity). See Transparency.